2nd Annual Pharma Anti-Counterfeiting Congregation 2013
Offering our customers the knowledge and connections for a profitable business
  • Alex Hall QPQuandary (Former Quality Unit Manager, Roche)

  • Mark Davison PharmaSecure

  • Christoph Krahenbuhl 3C Integrity

  • David Franklin NetNames

  • Sian Croxon DLA Piper

  • Franklin Apfel World Health Communication Associates

  • Andy King MNX Global Logistics

  • Owen Dean Stellenbosch University

  • Jose Henrique Vasi Werner Dannemann Siemsen Advogados (Brazil)

  • Mike Isles European Alliance for Access to Safe Medicines (EAASM)

  • Gillian Lennard European Regulatory Solutions

  • Stephen Wilkins Child-Safe Packaging Group

  • Thaddeus Bowen Kodak Brand Protection Solutions

  • Phil Lewis Office for Harmonization in the Internal Market (OHIM)

  • Jim Thomson European Alliance for Access to Safe Medicines (EAASM)

  • Chris Doyle GS1 Global Office Healthcare

  • Gregory Mandoli Homeland Security Investigations (HSI) - US Embassy London

  • Tomasz Dzitko Delfarma

  • Wendy Greenall Pfizer

08th & 09th October 2013, Marriott Hotel Maida Vale, London, UK

“Competences to Combat Counterfeits in EU & U.S.”

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  • Conference Info
  • Day One
  • Day Two
  • Speakers
  • Sponsors
  • Partners
  • Sponsorship Opportunity
  • Delegates
  • Pricing
  • Venue
  • Testimonials
  • Presentations
  • Gallery


Counterfeit Pharmaceuticals do not only provoke immense economic damage to pharmaceutical companies but are a great risk to the public. The increasing threat calls for immediate action against counterfeit medicines. Steps must be taken by governmental and international authorities as well as by every single affected pharmaceutical company. Counterfeit APIs and medicines pose a growing threat to patients worldwide, with increasing numbers in Europe and the USA. Customs all over the world find more and more illegally produced drugs. Moreover, drugs are increasingly sold via the Internet making it much easier to put counterfeits into circulation.

Counterfeiting of drugs and medical devices cost the pharmaceutical and medical device industry billions of dollars annually in lost revenues. This loss is amplified by the serious threats fake drugs pose to the health and safety of consumers. Directing your organization toward an successful brand protection system can be a daunting task given the sophistication of counterfeiters and the difficulty in tracking and prosecuting perpetrators. This in-depth workshop will teach you how to ensure you have a solid counterfeit program and help you to gain a better understanding of how to develop an efficient brand protection program. It is estimated that counterfeiting is a $600 billion a year problem. In fact, it’s a problem that has grown over 10,000% in the past two decades, in part fuelled by CONSUMER DEMAND. The real truth is people who purchase counterfeit merchandise risk funding nefarious activities, contributing to unemployment, creating budget deficits and compromising the future of this country in the global economy.

The real truth is counterfeiters are hardened criminals, exploiting consumers, businesses both large and small, inventors and artists and children labouring in sweatshops in Third World countries.

According to a research company, a market intelligence company specializing in global connectivity and emerging technology, drug counterfeiting is a worldwide criminal enterprise, costing drug manufacturers $30 billion a year in lost revenue and brand deterioration. The Federal Drug Administration (FDA) and World Health Organization (WHO) estimate that 10% of all drugs worldwide are counterfeit. It is also predicted that 'Pharmaceutical Anti-counterfeiting Technologies Market Will Reach $1.2bn in 2015'.

The wake-up call is that counterfeits REMAIN a SERIOUS THREAT AND GETTING BIGGER while the industry and various stake-holders are mobilizing on their sides for a serious battle. This conference will gather government bodies, pharmaceutical companies and solution and technology providers to discuss the in-depth insights into the strategies and cutting edge technologies for pharmaceutical anti-counterfeiting.

It gives us immense pleasure in welcoming you to “2nd Annual Pharma Anti-Counterfeiting Congregation 2013 - Competences to Combat Counterfeits in EU & USA”


  • Anti-Counterfeiting and Product Security in EU and USA: government policies & strategies
  • Identifying current developments in counterfeits & ways to overcome threats
  • Discovering successful business models - Opportunities & Challenges
  • Identify main challenges and methods to improve global security
  • International partnerships and EU & U.S. regulations to combat counterfeit medicines
  • Practical Tips - Strategies for securing the supply chains of the 21st century - authentication, digital serialization, track and trace technologies and government enforcement
  • Improve consumer trust by utilizing authentication technologies and educate the public
  • Protect your products - Learn how to use the right packaging identification systems effectively
  • Discuss the impact of parallel trade and re-imports on counterfeiting medicines
  • Effective drug packaging design and technologies enhancing product efficiency, patient and health personnel security, compliance, ease of use
  • Establish robust pharmaceutical anti-counterfeiting and brand protection strategy to protect product and brand revenue
  • Involve the latest cutting edge serialisation & track & trace technologies for anti-counterfeiting
  • Monitor the internet effectively to combat cybercrime and illegal online pharmacies
  • Include anti-counterfeiting in your business plan in order to secure product and supply chain safety in your company
  • Lead successful diversion and gray market investigations by overcoming investigative barriers
  • How the FBI is currently addressing intellectual property crime and partnering with U.S. government agencies?
  • Network in our combined exhibition and catering area
  • Evening networking reception for all attendees


Brand Protection & Enforcement Units:-

VPs, Heads, Directors and Managers with the following responsibilities:

  • Anti-Counterfeiting Operations
  • Brand Protection
  • Brand Enforcement
  • Brand Security
  • Brand Integrity
  • Brand Management
  • Corporate Security
  • Global Security
  • Intellectual Property
  • Trademark Protection

Supply Chain:-

VPs, Heads, Directors and Managers with the following responsibilities:

  • Supply Chain
  • Product Safety, Regulation & Quality
  • Quality Assurance


“2nd Annual Pharma Anti-Counterfeiting Congregation 2013 - Competences to Combat Counterfeits”

Get more from the event, with a broader scope bringing the whole communications value chain together. Enjoy and make the best out of our dedicated networking drinks time, meet the leading companies showcasing the products of tomorrow in the co-located exhibition. Expand your knowledge of the latest business models and strategies in the high-level conference.

08:30 – Coffee and registration

09:30 – Morning Chair’s opening remarks

Mark Davison, CEO, Blue Sphere Health, Acting Chief Business Officer, PharmaSecure


09:40 – Morning Keynote Address 1: Cost effectiveness of implementing anti-counterfeiting measures

  • The need for cost effective technologies and solutions
  • Understanding the world of counterfeits and how to fight it?
  • Regulatory forces and guidelines for implementation of security measures
  • How has EU & USA faced the counterfeit challenge with innovative solutions?
  • Setting up an efficient risk assessment criteria

Jim Thomson, Chair, European Alliance for Access to Safe Medicines (EAASM)

10:20 – Morning Keynote Address 2: US law enforcement strategies to combat intellectual property rights crimes

  • Discussion of the Intellectual Property Rights Center (IPRC)
  • The IPRC’s enforcement strategy, to include Operation in Our Sites
  • Public-private sector engagement

Gregory Mandoli, Special Agent, Homeland Security Investigations (HSI) - US Embassy London

11:00 – Morning Coffee & Networking


11:20 – Morning Keynote Panel Discussion: Challenges and Opportunities

  • The Dark Side of Globalization: Conquering counterfeit medicine now requires a global solution
  • Ensuring effective post-marketing surveillance systems to detect and mitigate counterfeits
  • Advice to brand owners about how to coordinate/participate in government efforts
  • Internet Buying: Is it so Dangerous? How to make it safer and thus bring the benefits of Internet prices to all.
  • Identifying the scope of the problem of counterfeit medicines and medical devices
  • Practical legal advice on anti-counterfeiting and brand protection

Moderator –

Mark Davison, CEO, Blue Sphere Health, Acting Chief Business Officer, PharmaSecure

Panelists –

Wendy Greenall, EMEA Counterfeit Medicines Laboratory Manager, Pfizer

Alex Hall, CEO, QPQuandary (Former Quality Unit Manager, Roche)

Jim Thomson, Chair, European Alliance for Access to Safe Medicines (EAASM)

12:00 – Challenges on fighting fake drugs in Brazil

  • Brazil’s Radiography – Know why Brazil is one of top 5 countries in piracy activity in the world;
  • Source of the products – Know how illegal products enter Brazil and if it is possible to find local factories of fake products;
  • Legal remedies available – This topic will show the scope of the Brazilian Legislation and what is possible to do against counterfeiters;
  • Building an effective strategy – Learn how to equalize intelligence, enforcement and preventive works and how to work with Customs, Police, Public Prosecutor, Courts and other law enforcement agencies;
  • Case Studies - Be aware of successful strategies and cases involving different industries in Brazil.

Jose Henrique Vasi Werner, Partner, Dannemann Siemsen Advogados (Brazil)

12:40 – Networking luncheon / Networking / Exhibition Visit


13:50 – Staying one step ahead of the counterfeiters online

  • Successful methodologies for detecting online sellers of counterfeit pharmaceuticals
  • Strategies and challenges when removing counterfeit products online
  • Case studies on online brand protection as it is used in the pharmaceutical industry

David Franklin, Brand Protection Director, NetNames

14:30 – Key factors to implementing a successful consumer-based anti-counterfeiting solution

  • System structure and governance
  • How and why systems deliver significant benefits for consumers, brand owners, and government agencies including statistics demonstrating substantial sales increases for products
  • Country requirements: Interoperability and system integration
  • Challenges and economic impact of proposed new GDP guidelines on wholesale distributors

Mark Davison, CEO, Blue Sphere Health, Acting Chief Business Officer, PharmaSecure

15:10 – Afternoon coffee & Networking


15:30 – Copyright as a means for combatting counterfeiting and parallel importation of Pharmaceutical Products

  • Package designs and information inserts as copyright works
  • World-wide copyright in literary and artistic works
  • Reproduction and other restricted acts
  • Dealing with infringing copies of works
  • Enforcement of copyright in pharmaceutical works

Owen Dean, Partner, Spoor & Fisher (South Africa), Chair of Intellectual Property Law, Stellenbosch University

16:10 – Detecting Diversion & Counterfeiting: Dual Serialization and Ubiquitous Monitoring

Thaddeus Bowen, Director Business Development, Kodak Brand Protection Solutions

16:50 – Chairperson’s closing remarks and end of conference

Mark Davison, CEO, Blue Sphere Health, Acting Chief Business Officer, PharmaSecure

17:00 – 18:00 Networking Drinks Session

08:30 – Coffee and registration

09:30 – Morning Chair’s opening remarks

Mike Isles, Executive Director, European Alliance for Access to Safe Medicines (EAASM)


09:40 – Morning Keynote Address 1: Anti-counterfeiting - labelling, beyond packaging

  • Considerations with packaging in drug industry - (Manufacturer angle)
  • Anti-counterfeiting and anti-tempering solution
  • Track and traceability in pharmaceutical industry
  • Shifting targets - how regulatory and legal responses to counterfeiting creating their own challenges 

Christoph Krahenbuhl, Managing Director, 3C Integrity

10:20 – Health literacy, media and counterfeits

Franklin Apfel, Managing Director, World Health Communication Associates

11:00 – Morning Coffee & Networking


11:20 – The EU Observatory - A ‘Blueprint’ for Knowledge building in IP Enforcement

Phil Lewis, International Cooperation & Legal Affairs Department, Cooperation Programmes Service, Office for Harmonization in the Internal Market (OHIM)


12:00 – Global Standards – They’re Foundational

  • Who we are and what we do
  • The case for global supply chain standards
  • Enabling regulatory compliance, e.g. EU Falsified medicines directive
  • Improving patient safety and supply chain Security through Traceability: Products, People, Processes

Chris Doyle, Industry Marketing Manager for Healthcare, GS1 Global Office Healthcare

12:40 – Networking luncheon / Networking / Exhibition Visit

13:50 – Initiatives of Parallel Distributors in the context of Falsified Medicines Directive

  • Good parallel distribution guidelines
  • Early warning anti-counterfeit platform
  • Joint Audits Initiative
  • Collaboration with other stakeholders

Tomasz Dzitko, CEO, Delfarma

14:30 – Child resistant packaging, creating a pathway to improved anti-counterfeiting measures.

  • Making a pack child resistant usually involves an additional item of technology
  • This may be a two part closure, a label applied mid-line or a special match between container and closure.
  • Rather than an imposition this should be seen as an opportunity to add value, in this case an anti-counterfeiting feature.
  • Examining on how this may be achieved

Stephen Wilkins, Secretary General, Child-Safe Packaging Group

15:10 – Afternoon coffee & Networking

15:30 – Dotting the “I’s” and crossing the “T’s”. How to ensure that logistics is not the weak link in the chain

Andy King, Director of Business Development EMEA, MNX Global Logistics


16:10 – Panel Discussion: Recent legislative and regulatory developments

  • Analysing legal procedures after finding counterfeit drugs
  • Insight into initiatives to promote a global anti-counterfeiting law
  • What governments expect from brand holders when addressing IP cases
  • Legal aspects of anti-counterfeiting measures for EU & US pharmaceutical stakeholders
  • Collaboration & Interaction between stakeholders & law enforcement - Building an interactive network with government & police for investigating & to monitor, track, trace counterfeiting drugs
  • How the FBI is currently addressing counterfeit products and IP crime

Moderator –

Gillian Lennard, Director of Regulatory Affairs, European Regulatory Solutions

Panelists –

Tomazs Dzitko, CEO, Delfarma

Phil Lewis, International Cooperation & Legal Affairs Department, Cooperation Programmes Service, Office for Harmonization in the Internal Market (OHIM)

Siân Croxon, Partner, DLA Piper

Stephen Wilkins, Secretary General, Child-Safe Packaging Group

16:50 – Chairperson’s closing remarks and end of conference

Mike Isles, Executive Director, European Alliance for Access to Safe Medicines (EAASM)

17:00 – End of 2nd Annual Pharma Anti-Counterfeiting Congregation 2013

Alex Hall


QPQuandary (Former Quality Unit Manager, Roche)

Mark Davison

CEO, Blue Sphere Health, Acting Chief Business Officer


Christoph Krahenbuhl

Managing Director

3C Integrity

David Franklin

Brand Protection Director


Sian Croxon


DLA Piper

Franklin Apfel

Managing Director

World Health Communication Associates

Andy King

Director of Business Development EMEA

MNX Global Logistics

Owen Dean

Partner, Spoor & Fisher (South Africa), Chair of Intellectual Property Law

Stellenbosch University

Jose Henrique Vasi Werner


Dannemann Siemsen Advogados (Brazil)

Mike Isles

Executive Director

European Alliance for Access to Safe Medicines (EAASM)

Gillian Lennard

Director of Regulatory Affairs

European Regulatory Solutions

Stephen Wilkins

Secretary General

Child-Safe Packaging Group

Thaddeus Bowen

Director Business Development

Kodak Brand Protection Solutions

Phil Lewis

International Cooperation & Legal Affairs Department, Cooperation Programmes Service

Office for Harmonization in the Internal Market (OHIM)

Jim Thomson


European Alliance for Access to Safe Medicines (EAASM)

Chris Doyle

Industry Marketing Manager for Healthcare

GS1 Global Office Healthcare

Gregory Mandoli

Special Agent

Homeland Security Investigations (HSI) - US Embassy London

Tomasz Dzitko



Wendy Greenall

EMEA Counterfeit Medicines Laboratory Manager



Virtue Insight

Virtue Insight equips business professionals around the world with the latest indepth industry knowledge and provides networking opportunities in the telecom, infrastructure and pharmaceutical industry. Our aim is to provide a platform to share knowledge and insights and provide our event attendees to network effectively and deliver maximum ROI by make new business alliances. We strive to produce high quality conferences which include the latest topics which are delivered by world class leaders of the industry.

Our motto is to offer our customers the expertise and connections for a profitable business. Our events encompass an optimum chance to gain maximum value in terms of networking and an opportunity to sponsor and exhibit to attract new business alliances.



Scientific & Medical Products supply laboratory instruments and systems for research, development and quality control applications. We offer a wide range of equipment from leading manufacturers and have built an excellent reputation in the areas of Process Chemistry, X-Ray Fluorescence, Ultrasonic Processing, Electrochemistry and Raman Spectroscopy. Within the Raman field we represent Foster and Freeman and Rigaku Raman Technologies on both micro and macro/handheld respectively. These Systems can be used both in the lab and in the field for detecting counterfeit products.



We are an emerging company with an aim of providing business solutions across Web Designing, Web Application Development, Software Development, Multimedia Services and Mobile Solutions.

We work on a diverse product line of services which are developed compatible for various frameworks, providing a complete project design and development using our high standard technical team. We believe not only to produce exceptional in-house application we focus also on enhancing the commercial values for the customer end user applications. We extend our power of imagination across various verticals of IT services making the customer highly satisfied by providing an individual attention to each and every customer irrespective of the high, medium & large scale of organization.

We also provide value added service that includes the service apart from our core standard service, we give a valuable testing unit and a complete support from our back end .We would like to hear from the customer periodically and we monitor our growth based on the customer quotes & comments and work hard on fixing those reported problems and include the fixes in our library based on the system designs and code compatible requirements.

We generally release our product to our customer in a three phases, initially on the first phase with the beta version to make the customer to have a look in to our product whether their requirement is achieved. On the next phase we roll out our RC (Release Candidate) version of our product with all the fixes and features completely include, then on the third phase we deliver our final release on the promised date of delivery. On all these phase we completely integrate our technical and management resources with the customer dedicatedly making us much flexible to serve the customer to their maximum All these development life cycle has been maintained in a limited set of budget making the customer highly satisfied.



KODAK Brand Protection Solutions recognizes that global enterprises are under intense and ever-growing pressure to protect their brand against global threats such as counterfeiting, product diversion, product tampering, and trademark/patent infringement.

In response, Kodak’s world-renowned research and development team has created solutions and services for brand owners designed to offer invisible product authentication and track & trace capabilities.  As a global provider in brand protection, Kodak can help companies reduce their exposure to losses associated with counterfeiting and diversion. Kodak’s anti-counterfeiting and anti-diversion technology is currently used by major pharmaceutical, consumer packaged goods, apparel, health & beauty, food & beverage, and luxury goods manufacturers around the world. Backed by a legacy of innovative research and development and leading edge technologies, Kodak will provide easy-to-implement brand protection, packaging and security solutions, backed by our worldwide service and support organization.


At Luminescence, we have been dedicated solely to the manufacture of security inks and allied products since our inception.  We now have over thirty years experience in fluorescent and phosphorescent systems, and believe our knowledge in these areas to be unsurpassed in our industry.

As a privately owned, independent company we are able to operate free from external pressures or constraints. This independence allows us to offer the utmost confidentiality and impartiality to our customers.

We provide a personal, efficient service and sustain our record of innovation by investing a considerable proportion of our resources in research and development.  Luminescence has a substantial share of the UK security ink market, and also supply a large number of private and government security printers world-wide.

Our policy of promotion and development of personnel from within prevents the migration of information to external sources, thus maintaining the high security for which we are renowned.

We have a wide range of products that can help in preventing the counterfeiting and alteration of value documents.  Focusing solely on the security market allows us to maintain a constant watch on the latest fraud and anti-fraud techniques being employed around the world and to respond quickly to new developments.


Securing Industry

SSR Incorporating EP


pharmaphorum is the primary facilitator of thought leadership and innovation within pharma. We support the next generation of pharmaceutical industry leaders through producing, curating and publishing media that will help pharma embrace the challenges of being a healthcare solutions provider in the 21st century.

Our services include:

  • Publication of interesting new written, audio and video content addressing critical pharma issues from around the world.
  • Showcasing key service providers who can work with pharma executives to forge the business models of the future.
  • Curation of global news, industry events and job opportunities within pharma.
  • Production of written, audio and video content for publication on pharmaphorum or client channels.
  • Advice and support on the use of social media within pharma to effectively connect companies, improve PR and share innovation


Reports and Reports

ReportsandReports comprises of an online library of 50,000 reports, in-depth market research studies of over 5000 micro markets, and 25 industry specific websites.

Our client list boasts of almost all well-known publishers of such reports across the globe. We, as a third party reseller of market research reports employ number of marketing tools such as press releases, email-marketing and effective search engine optimization technique to drive revenues for our clients.

Markets and Markets

MarketsandMarkets is a full service and consulting firm that produces strategically analyzed full length reports track more than 10 industries. M&M plans to launch industry-wise and country wise market tracker for all the verticals tracked. This intelligence database comprising of about 60000 reports a year will form one of the world's largest intelligence resources worldwide. MarketsandMarkets has effectively used technology to automate management of large and complex data for forecasts. MarketsandMarkets aspires to help its client to achieve sustainable growth by providing incisive business insights into their respective business partners. Our 200 global strategic accounts with topline revenues in excess of USD 1 Billion annually. Delivered syndicated research studies to top publishers globally on a subcontracting model. The major industries that we cover in our market intelligence deliverables are Pharma & Biotech, Telecom & IT, Healthcare & Life sciences, Chemical & Advanced Material, Electronics & Semiconductors and Foods & Beverages.

Business Vibes

BusinessVibes is a global B2B networking site which is home to 600+ associations and 200,000+ companies in 92 countries worldwide.We use a social networking model to promote business partnerships between companies in the US, Europe, India, China, and other major economies.


Clocate.com is a leading international directory for worldwide conferences and exhibitions. Clocate.com is equipped with a unique and comprehensive search that helps you find easily any event in any category or location.  Each event includes detailed information, like, description, dates, location, map, prices, link to the official event's  website and more...

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Partnering with Virtue Insight means more than making the right contacts. It means being an insider. It means being connected to the right people with the right level of influence, and it means you are allied with a globally respected organization and leaders in the industry.?

Sponsorship, exhibiting and advertising packages are designed to provide a solid platform to help you stand out and make an impact. Our programs allow you to achieve your marketing goals and deliver a maximum return on your investment. We have developed convenient and customizable packages to help your organization meet its objectives and reach your target market.

Why Sponsor / Exhibit:

PROFIT: To Maximize
MARKET SHARE: Defending and Increasing Market Share
COMPETITION: To attach and defend against competition


  • Generating sales leads
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Our conferences offer not only a unique combination of benefits (as listed above) to enable the sponsor/exhibitor to communicate the message but also a major opportunity that other forms of selling or media cannot provide.

Contact Us Today

Email - sponsor.uk@virtueinsight.com
Tel: +44-2036120886

Email - sponsor@virtueinsight.com
Tel: +91 44 64536444

Our highly researched conference agenda delivers all the latest information and our world-class speakers attract delegates from around the world to attend. We aim for our attendees to be equipped with knowledge of latest developments and enable them to network with the industry key personnel.

What is the format of our conference programme?
The conference programme consists of world-class keynote addresses, case study presentations and panel discussions.

What are the benefits of attending?

  • Meet your peers in an interactive, discussion-based format designed to maximize knowledge transfer and networking
  • Enjoy our informal networking at drinks and lunch
  • Meet the leading solution providers in the market to forge partnerships and discover solutions
  • Receive electronic versions of the conference documentation for use of reference post-event.
  • Get ideas for?training topics?that you might want to present as professional development sessions to others in your workplace.
  • Observe speakers from the perspective of seeing what works really well so you can learn new public speaking techniques and strategies that you can apply when doing your own presentations.
  • Learn what not to do in presentations if you end up sitting through any sessions that fail to be engaging or informative.
  • Delegates also benefit from discounted rates onfuture event attendance

For more information or to register at the event please contact us TODAY:

Contact Us Today

Email - delegate.uk@virtueinsight.com
Tel: +44-2036120886

Email - delegate@virtueinsight.com
Tel: +91 44 64536444


“The eclectic mix of speakers and delegates provided an excellent opportunity to build on existing knowledge and gain wider knowledge of the subject of pharmaceutical anti-counterfeiting.”

Alex Hall
CEO, QPQuandary

“It was very well prepared, and the selection of different angles of speciality speakers was very appropriate to addressed counterfeit pharmaceutical product strategy to be implemented to help industry challenge.”

Yves Massicotte
President and CEO, Ropack

“Very interesting insights, all topics covered were relevant and useful to anti-counterfeiting efforts in pharma.”

Amelie Bouiller
Product Security Analyst, Novartis International

For access to the presentations for this conference, please email us at presentations@virtueinsight.com

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