4th Cloud Computing Summit 2012
Offering our customers the knowledge and connections for a profitable business
  • Max Cooter CLOUD PRO

  • Andy Macleod Actual Experience

  • Abraham Joseph Device Management Forum and M2M Insights

  • Jason Bloomberg ZapThink

  • Julian H. Lloyd Virtustream

  • Asen Tsvyatkov EMC

  • Laurent Lachal Ovum

  • Simon May Microsoft

  • Raj Samani McAfee

  • Bhavik Vyas Aspera

  • Nick Hyner Dell

  • Ed Candy Hutchison 3G

  • Francois Dechery CloudBees

  • Julian Brook Software Quality Systems

  • Bill McQuaide Black Duck Software

  • David Jones Autonomy

  • Bowman Hall IBM

  • Robin MacKenzie Vodafone

  • Alex Hum Orange

  • Nigel Beighton Rackspace

  • David Keene Salesforce.com

23rd March 2012, Thistle Marble Arch Hotel, London, U.K

“Accelerating your cloud strategy”

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  • Conference Info
  • Day 1
  • Speakers
  • Sponsors
  • Partners
  • Sponsorship Opportunity
  • Delegates
  • Pricing
  • Venue
  • Testimonials
  • Presentations
  • Gallery


Cloud Technology is changing at breakneck speed. According to IDC, within just a few years, cloud computing has reshaped the IT marketplace and the way that organizations acquire and use IT products and services, disrupting their strategies and forcing them to re-evaluate all of their alternatives to the status quo. Now the use of cloud computing is accepted as mainstream, this disruption is creating new opportunities for suppliers and catalyzing major changes in traditional IT offerings.

Relying on recent studies - markets will bring in more than $20 billion in revenues over the next five years. In this summit, we will discover how the players of the ecosystem will look at opportunities and overcome challenges for mobile Cloud Computing.

Virtue Insight’s 3rd Annual Cloud Computing Summit 2011 will provide an excellent platform for the regional and international computing industry to addresses both Enterprise & Telecom Cloud Services in focused streams with a niche showcase of cloud computing products and services. Conference will cover a broad range of technology and business subjects, there’s plenty to discuss in the interim. This Summit will look at some of the core issues that are top of mind for Cloud Computing Decision Makers. The summit will address the current state of the market, the business value of the cloud, deployment strategies and integration techniques, security and privacy issues and will take a look into what the future holds for Cloud Computing.

This event will provide you chance to meet and share views with some of the both the IT and cloud computing industry’s biggest and most innovative organisations. From global software, platform and infrastructure providers to leading security, application and virtualization deliverers, this forum will put you on the shop floor with the people that matter in cloud computing.

It gives us immense pleasure in welcoming you to the 4th Cloud Computing Summit 2012.


  • Cloudscape: How is cloud creating value and more resilient organizations?
  • Evaluating key emerging markets for improved strategy – Challenges & Opportunities
  • Device + Cloud + Software = Your Future…The Business Value of Mobile Cloud Computing.
  • The Enterprise Private Cloud: From Infrastructure to Applications
  • Discover why cloud computing is perfect for SME’s
  • Moving your IT to a Cloud Based World – Discover on how this could be done at its best
  • Discovering the potential of Software-as-a-service or utility provider services
  • Maintaining Application Visibility and Control in the Clouds
  • Top cloud computing security risks: analysing the latest trends, business effects. Discover on how to fight them
  • Unlock the Full Potential of Virtualization - Next-Generation Virtualization Management
  • Resilient Storage for Private Clouds
  • Learn from the industry leaders and emerging players offering to Cloud and SaaS space
  • Software-as-a-Service, Platform-as-a-Service, Infrastructure-as-a-Service - Present and Future outlook
  • Avoiding potential pitfalls in cloud computing  and to improve your clients relationships
  • Optimising cloud computing operation effectiveness for successful ROI
  • Tangible benefits & risk of moving to the cloud –security/compliance/data risks
  • Cloud Concerns and the Future
  • Network in our combined exhibition and catering area
  • Evening networking party for all attendees  


IT professionals, Channel managers, Telco’s and cloud computing service providers and vendors should all be

present at the 4th Annual Cloud Computing Summit 2012. Job titles should include:

CEOs/ CIOs / CTOs /CxOs/ MDs, Director, VPs,Strategy Directors, Communication DirectorsHeads of Marketing, Heads of Business Development, Heads of Sales, Heads of Call and Contact ManagersProduct Managers, Business Analysts, Business Development Managers, Heads of Training, Database/Data Center Manager, Network Systems Directors, VPs of Technology, Heads of Telecoms, Storage Managers, Hosting Managers, Data Center Managers, Telecommunication Managers, Compliance and Policy Managers, Network Managers and Administrators, Network Administrators, System and Network Integrators.

And many more...


4th Annual Cloud Computing Summit 2012 is the place to meet all the key decision makers across the entire cloud computing eco-system from enterprises, telecom operators, regulators, government agencies, service providers, system integrators and vendors. This summit will provide great networking opportunities with industry leaders, presenting you with the opportunity to meet and do business with likeminded individuals.




























































08:30 – Coffee and registration

09:20 – Morning Chair’s opening remarks

Jason Bloomberg, President, ZapThink


09:30 – Morning Keynote Address 1: Welcome to the Social Enterprise

David Keene, Vice President, Marketing and Strategy, Salesforce.com

10:00 – Morning Keynote Address 2: Extending Cloud Backup & Recovery to Mobile Devices

David Jones, CEO of Data Protection & Emerging Technologies, Autonomy 


10:30-Panel Discussion: The Business Vlue Of Mobile Cloud Computing.

  •     Examining how will mobile cloud challenge the dynamic landscape of the telecommunications industry
  •     Identifying mobile cloud applications that will drive subscriber and revenue growth
  •     Are we far from mobile-powered cloud infrastructures & how to avoid the security risks?
  •     Key issues facing businesses (CIO’s) today in an increasingly mobile world
  •     Improving enterprise productivity through mobile cloud computing
  •     Future considerations for the mobile and IT Industry

Moderator –

Abraham Joseph, Founder, Device Management Forum and M2M Insights

Panelists – 

Ed Candy, Technology Director, Hutchison 3G

 Robin MacKenzie, Head of Marketing, Vodafone

 Alex Hum, FT Group/Presidence - Head of Device Architecture Solutions, Orange

11:00 – Morning coffee & Networking


11:20 – Cloud Hosting

Nigel Beighton, International Vice President of Technology, Rackspace

11:50 – Enabling the Big-Data Cloud

Bhavik Vyas, Director of Cloud Services and Partnerships, Aspera

12:20 – Clear Skies Ahead: Efficient Cloud Application Development using Open Source

Cloud computing is rapidly transforming how applications are used, developed and delivered.  Being second to market is not option, so delivering applications quicker yet maintaining great quality and compatibility with industry standards is imperative.  Additionally, many of today’s applications were not designed for cloud environments and are being re-architected to reap its benefits.

It’s therefore no surprise that development teams have turned to open source software (OSS) to achieve these goals. The benefits of OSS are well-documented, and include reduced cost, increased IT flexibility and innovation and faster time-to-solution. In fact, a recent report from Gartner Research predicted that, by 2016, OSS will be included in mission-critical software portfolios within 99% of Global 2000 enterprises (up from 75% in 2010) because of these benefits.

This presentation will address OSS trends in cloud computing, some of the unexpected business and technical challenges of OSS, and tips for using OSS to develop applications for use in distributed cloud environments.

Bill McQuaide, EVP of Products & Strategy, Black Duck Software

Julian Brook, Associate Director, Software Quality Systems

12:50 – Networking luncheon / Networking / Exhibition Visit

Afternoon Chair’s person


14:00: Panel Discussion: Evaluating key emerging markets for improved strategy – Challenges & Opportunities

  •     The opportunities and challenges of placing your business in the cloud
  •     Challenges and commercial risks faced when improving business agility and productivity
  •     Identifying the alternative levels of resource sharing for various cloud offerings including:

             a)Infrastructure Cloud: Hardware and IT infrastructure management

             b)Software Cloud: SaaS and traditional CRM as a service

             c)Application Cloud: Applications, UML Modeling tools and social networks as a service

             d)Business Cloud: Business process as a service

  •     The future of Cloud Computing: How advanced can it get and how far this era can and will go?

Moderator –

Max Cooter, Editor, CLOUD PRO

Panelists –

Bowman Hall, Director, Cloud Computing Client Engagements, IBM

Simon May, IT Pro Evangelist, Microsoft

Julian H. Lloyd, Vice President, Cloud Advisory Services, EMEA, Virtustream

Asen Tsvyatkov, Strategy & Experience Planner, EMC

14:40 – The future of IT and how cloud has and will change IT Depts

Simon May, IT Pro Evangelist, Microsoft

15:10 – Leveraging the Cloud Through PaaS

Platform as a Service (PaaS) has recently become a very powerful part of the cloud computing ecosystem that promises a much more application-centric view for developers to leverage cloud services. During this presentation, we'll examine the various layers of the cloud computing stack and see a live demo of how CloudBees proposes a unique coverage, entirely in the cloud, of all the steps of an application lifecycle. Source code management, build and continuous integration (CI), deployment and management of applications and databases for tests or production, monitoring, logging, etc. We will also show how CloudBees allows you to choose between several deployment options, such as Amazon Web Services (AWS) US, AWS Europe, regional hosters or your own datacenter, in a very simple way and while still benefiting from the core ability of a real cloud service to control your applications from a single consolidated view.

François Déchery, VP of International Business Development, CloudBees

15:40 – Afternoon coffee & Networking


16:00 - Panel Discussion: Safeguarding the Cloud: Tackling Privacy and Security Issues in Cloud Computing.

  •     Privacy and security – the current and future challenges
  •     Discover what should and should NOT move to the Cloud
  •     Jurisdiction in the cloud – the differences in international laws and compliance issues
  •     Contractual and commercial issues to consider when engaging your service provider
  •     Dealing with termination and other practical issues
  •     What are the benefits of single sign-on? How can you trust a provider?

Moderator –

Laurent Lachal, Senior Analyst, Ovum

Panelists –

Raj Samani, EMEA CTO, McAfee

Nick Hyner, EMEA Services Legal Counsel, Dell

Andy Macleod, Director of Global Sales, Actual Experience

16:40 – Chairperson’s closing remarks and end of conference

Jason Bloomberg, President, ZapThink

16:50 – 18:00 - Networking Drinks Session

Max Cooter



Andy Macleod

Director of Global Sales

Actual Experience

Abraham Joseph


Device Management Forum and M2M Insights

Jason Bloomberg



Julian H. Lloyd

Vice President, Cloud Advisory Services, EMEA


Asen Tsvyatkov

Strategy & Experience Planner


Laurent Lachal

Senior Analyst


Simon May

IT Pro Evangelist


Raj Samani



Bhavik Vyas

Director of Cloud Services and Partnerships


Nick Hyner

EMEA Services Legal Counsel


Ed Candy

Technology Director

Hutchison 3G

Francois Dechery

VP of International Business Development


Julian Brook

Associate Director

Software Quality Systems

Bill McQuaide

EVP of Products & Strategy

Black Duck Software

David Jones

CEO of Data Protection & Emerging Technologies


Bowman Hall

Director, Cloud Computing Client Engagements


Robin MacKenzie

Head of Marketing


Alex Hum

FT Group/Presidence - Head of Device Architecture Solutions


Nigel Beighton

International Vice President of Technology


David Keene

Vice President, Marketing and Strategy



Virtue Insight

Virtue Insight equips business professionals around the world with the latest indepth industry knowledge and provides networking opportunities in the telecom, infrastructure and pharmaceutical industry. Our aim is to provide a platform to share knowledge and insights and provide our event attendees to network effectively and deliver maximum ROI by make new business alliances. We strive to produce high quality conferences which include the latest topics which are delivered by world class leaders of the industry.

Our motto is to offer our customers the expertise and connections for a profitable business. Our events encompass an optimum chance to gain maximum value in terms of networking and an opportunity to sponsor and exhibit to attract new business alliances.



Autonomy, an HP Company, is a global leader in software that processes human information, or unstructured data, including social media, email, video, audio, text and web pages, etc. Autonomy’s powerful management and analytic tools for structured information together with its ability to extract meaning in real time from all forms of information, regardless of format, is a unique tool for companies seeking to get the most out of their data. Autonomy’s product portfolio helps power companies through enterprise search analytics, business process management and OEM operations. Autonomy also offers information governance solutions in areas such as eDiscovery, content management and compliance, as well as marketing solutions that help companies grow revenue, such as web content management, online marketing optimization and rich media management.


SQS is the world’s leading specialist in software quality. This position stems from 30 years of successful consultancy operation across more than 5,000 projects. SQS consultants provide solutions for all aspects of quality throughout the whole software product lifecycle driven by a standardised methodology and deep experience in various industries. The SQS partnership with Black Duck helps organisations use open source strategically to increase quality and efficiency across the development lifecycle.

Black Duck

Black Duck Software is the leading global provider of strategy, products, and services for enabling enterprise scale adoption of open source software (OSS). We believe the future of software development relies on the effective and informed use of open source software. We’re dedicated to helping our customers increase their use of OSS, while simultaneously strengthening and collaborating with the greater OSS community.



PlanetRecruit is a leading job site for IT and Telecoms professionals. With over 20,000 vacancies, PlanetRecruit offers technology jobs across key skill sets including developers, analysts, telecoms and database roles.

Looking to recruit?

PlanetRecruit has over 900,000 registered technical candidates and 4,500 new CVs are added each month.



CloudBees (www.cloudbees.com) is the only cloud company focused on servicing the complete Java application lifecycle for cloud development and deployment -- without any servers, any software stacks or any IT staff. The CloudBees platform today includes development services that let developers take their build and test environments to the cloud, and run services that let teams seamlessly deploy applications to production in the cloud.  

CloudBees is also the world's premier expert on Jenkins, the most widely used continuous integration server. The company offers a Jenkins service as part of the CloudBees Platform, as well as an on-premise Jenkins enterprise solution. Backed by Matrix Partners and Lightspeed Venture Partners, CloudBees was founded in 2010 by former JBoss CTO Sacha Labourey and an elite technology team.


Rackspace Hosting is the service leader in cloud computing, and a founder of OpenStack, the open source cloud operating system. Rackspace provides Fanatical Support ® to its customers, across a portfolio of IT services, including Managed Hosting and Cloud Computing. In 2011, Rackspace was recognised by the Sunday Times Best Places to Work and Financial Times Top 50 Great Place to Work in the United Kingdom for the seventh year in a row. The company was also positioned in the Leaders Quadrant by Gartner Inc. in the “2012 Magic Quadrant for Cloud Infrastructure as a Service and Web Hosting.



Aspera is the creator of next-generation transport technologies that move the world’s data at maximum speed regardless of file size, transfer distance and network conditions. Based on its patented fasp™ protocol, Aspera software fully utilizes existinginfrastructures to deliver the fastest, most predictable file-transfer experience. Aspera’s core technology delivers unprecedented control over bandwidth, complete security and uncompromising reliability. As organizations turn to the cloud for improved efficiency and unprecedented scalability, Aspera enables data- and processing-intensive workflows with high-speed transfer available on-demand and maximum speed ingest and distribution of big data to and from cloud storage. More than 1,300 organizations across a variety of industries on six continents rely on Aspera software for the business-critical transport of their digital assets. Find out more at www.asperasoft.com.



We are an emerging company with an aim of providing business solutions across Web Designing, Web Application Development, Software Development, Multimedia Services and Mobile Solutions.

We work on a diverse product line of services which are developed compatible for various frameworks, providing a complete project design and development using our high standard technical team. We believe not only to produce exceptional in-house application we focus also on enhancing the commercial values for the customer end user applications. We extend our power of imagination across various verticals of IT services making the customer highly satisfied by providing an individual attention to each and every customer irrespective of the high, medium & large scale of organization.

We also provide value added service that includes the service apart from our core standard service, we give a valuable testing unit and a complete support from our back end .We would like to hear from the customer periodically and we monitor our growth based on the customer quotes & comments and work hard on fixing those reported problems and include the fixes in our library based on the system designs and code compatible requirements.

We generally release our product to our customer in a three phases, initially on the first phase with the beta version to make the customer to have a look in to our product whether their requirement is achieved. On the next phase we roll out our RC (Release Candidate) version of our product with all the fixes and features completely include, then on the third phase we deliver our final release on the promised date of delivery. On all these phase we completely integrate our technical and management resources with the customer dedicatedly making us much flexible to serve the customer to their maximum All these development life cycle has been maintained in a limited set of budget making the customer highly satisfied.



Business Vibes

BusinessVibes is a global B2B networking site which is home to 600+ associations and 200,000+ companies in 92 countries worldwide.We use a social networking model to promote business partnerships between companies in the US, Europe, India, China, and other major economies.



Visibility Magazine, founded in 2007, has become the guide to latest trends in internet marketing. Visibility conducts interviews with CEOs, shares opinions, reviews products, and provides a wealth of information about the movements in the industry. Visibility embodies high-quality content, good sense, superior taste, and the character of conscientious journalism


The independent authority on search vendors, topseos.com, evaluates and ranks the top internet marketing companies. Categories ranked by topseos include: search engine optimization, pay per click management, affiliate marketing, social media optimization, and many more.

Since 2002, topseos has been a trusted resource for businesses looking to launch or improve internet marketing campaigns. The pathfinder service allows topseos to work directly with you to help find companies that best
fit your business needs. Why waste time searching through thousands of sites with false promises? Go straight to the authority, gain insight into the industry, and work with the best.

Researching Today

Researching Today can help you gain this competitive edge. With transactional trade becoming the norm, enterprises world over are increasingly seeking information on the nations of their business interest. With our high quality data, in-depth analysis and actionable recommendations you can save your company time and money by finding this research in one comprehensive website. We help you make sense of your business data so you can choose the perfect strategic business decisions, fast and cost-effectively. With us you can make the presumption of global market coverage, targeted market analysis, competitive strategies, emerging business models, market shares, drivers & restraints and benchmarks.

Researching Today - A complete business information portal.

  • Reports across every major industry sector to gain global insight into consumer behaviour, product innovation and competitive marketing strategies
  • Specific range of reports focusing on all markets to provide commercially relevant market insight and analysis to the business and academic world
  • Provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trend
  • A unique marketing sector comprising key marketing publications
  • New and updated reports published every month
  • Tailor-made subscription packages designed for your budget
  • Exclusive primary research and data from nationally recognised sources

Best Web Design

Telecom Watch

TelecomWatch is the only “Publishing-House” in India which is fully & totally focused / concentrated on Indian Telecom & its related industries. TelecomWatch serves well over 71,000 email ids & its products are seen daily by more than 1,00,000 pairs of important eye-balls, who are the actual business creators.

TelecomWatch endeavors to provide Fixedline, CDMA ( Mobile), GSM & Average Revenue Per User figs immediately on their release. Its products have proved to be excellent vehicles for “Online Advertising”.

TelecomWatch products provide online & offline timely & accurate info / data on vital happenings, latest tariffs & valid tenders through:

  • TelecomWatch-news flash
  • TelecomWatch-tariff databank
  • TelecomWatch-info bank
  • TelecomWatch-ad flash

M2M Insight

Mind Commerce

The Mind Commerce® mission is to provide customized research, consulting, training, and writing services for the telecommunications and IT industry within our areas of expertise.  Mind Commerce clients include manufacturers, developers, service providers, industry organizations, and government. Mind Commerce partners include various leading firms in the telecommunications industry.  Mind Commerce differentiates itself from its competition by meeting the unique needs of its clients through customized product development and service delivery.

Device Management Forum

Going To Meet


Crystal Clear Conferences

Partnering with Virtue Insight means more than making the right contacts. It means being an insider. It means being connected to the right people with the right level of influence, and it means you are allied with a globally respected organization and leaders in the industry.?

Sponsorship, exhibiting and advertising packages are designed to provide a solid platform to help you stand out and make an impact. Our programs allow you to achieve your marketing goals and deliver a maximum return on your investment. We have developed convenient and customizable packages to help your organization meet its objectives and reach your target market.

Why Sponsor / Exhibit:

PROFIT: To Maximize
MARKET SHARE: Defending and Increasing Market Share
COMPETITION: To attach and defend against competition


  • Generating sales leads
  • Build brand image
  • Maintaining customer relations
  • Consolidating business relationships
  • Accessing new and emerging markets
  • Obtaining technical knowledge
  • Leverages the events extensive marketing campaign to add value to your organisations marketing strategy and budget leading up to the event
  • Live product demonstration to test market responses
  • Facilitating quick market penetration
  • Reach important targeted commercial prospects face to face in a social, relaxed environment. The ideal platform to build strong business friendships Strengthen your market position

Our conferences offer not only a unique combination of benefits (as listed above) to enable the sponsor/exhibitor to communicate the message but also a major opportunity that other forms of selling or media cannot provide.

Contact Us Today

Email - sponsor.uk@virtueinsight.com
Tel: +44-2036120886

Email - sponsor@virtueinsight.com
Tel: +91 44 64536444

Our highly researched conference agenda delivers all the latest information and our world-class speakers attract delegates from around the world to attend. We aim for our attendees to be equipped with knowledge of latest developments and enable them to network with the industry key personnel.

What is the format of our conference programme?
The conference programme consists of world-class keynote addresses, case study presentations and panel discussions.

What are the benefits of attending?

  • Meet your peers in an interactive, discussion-based format designed to maximize knowledge transfer and networking
  • Enjoy our informal networking at drinks and lunch
  • Meet the leading solution providers in the market to forge partnerships and discover solutions
  • Receive electronic versions of the conference documentation for use of reference post-event.
  • Get ideas for?training topics?that you might want to present as professional development sessions to others in your workplace.
  • Observe speakers from the perspective of seeing what works really well so you can learn new public speaking techniques and strategies that you can apply when doing your own presentations.
  • Learn what not to do in presentations if you end up sitting through any sessions that fail to be engaging or informative.
  • Delegates also benefit from discounted rates onfuture event attendance

For more information or to register at the event please contact us TODAY:

Contact Us Today

Email - delegate.uk@virtueinsight.com
Tel: +44-2036120886

Email - delegate@virtueinsight.com
Tel: +91 44 64536444


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For access to the presentations for this conference, please email us at presentations@virtueinsight.com

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